Nexxus
PRODUCT LAUNCH EVENT
Experiential Design / Live Event Production / Programming / CUSTOM Fabrication
At Hotel Nexxus, guests stepped into the brand’s world—discovering new styling launches through curated, sensorial experiences.
RINg FOR SERVICE
Guests experienced professional styling sessions using the Nexxus hero product, posed for photos in a custom-built elevator installation with functioning doors, and enjoyed drinks infused with the same botanicals that power the formula. A bespoke gift shop offered personalized, curated gift bags for each attendee, while the Locks Lab gave guests an inside look at the science and innovation behind Nexxus.
IN THE LOBBY
Rooted in Art Deco inspiration and guided by the space’s existing architecture, the design balanced structure with softness. A custom-built concierge desk and a floral botanical bar anchored the experience, while bespoke furnishings and mouldings added depth and refinement. Layered fabrics and tactile textures brought a sense of warmth and the welcoming elegance of a hotel lobby.
3D Process